This week Sowmya Subramanian, Google's Director of Engineering for Search Ecosystem, announced that Google will include Page Performance Experience in its organic search ranking factors. This means …
Most Important Google Analytics Metrics to Track Engagement
You are trying new techniques to stay engaged with your customers and to gain prospective new customers, but are you keeping an eye on the most important Google Analytics metrics to track engagement …
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Last Minute Marketing for Holiday Sales – Great Example and Trends
Clients often ask me for good examples of digital marketing and so I'm always looking out for the best from all types and sizes of organizations. This week I've come up with a great example and some …
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Online Advertising: Three Mistakes You Can’t Afford to Make
Are you paying out for online advertising and not getting significant results for your business? Make sure you aren't making these 3 common mistakes! More and more businesses are turning to …
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Move a Website and Keep Your Search Rankings & Traffic
When you move a website in a way that will change the URLs of the pages, it is important to ensure that search engines and other traffic to your site can follow the old URLs to the new URLs or: …
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Google Webmaster Tools
https://www.google.com/webmasters/tools/ Google Webmaster Tools is probably one of the most overlooked, but most valuable, tools available to analyse the performance of your website. Most web …
