This is the beginning of a series of articles looking at what makes Amazon so successful and what you can learn from their experience to increase sales on your eCommerce site. Starting out in 1994 …
How to Increase Online Sales from Your Marketing Campaigns Using Sales Landing Pages
To increase online sales from your marketing campaigns; whether you are running Google Ads, sponsored Facebook posts, or perhaps a print ad in a magazine or newspaper; lead your audience directly to a …
User Experience Now Officially An Important Factor in Google’s Organic Search Results
This week Sowmya Subramanian, Google's Director of Engineering for Search Ecosystem, announced that Google will include Page Performance Experience in its organic search ranking factors. This means …
Excellent Customer Service
Why Providing Excellent Customer Service, “Customer Delight”, is a Selling Tool Every Member of Your Staff Must Use Yesterday I was talking to the new owner of a hotel about the importance of …
Ecommerce Conversion Optimization – Get More Sales from Your Online Shop
Take advantage of the current surge in online shopping and get more sales from your online shop with these ecommerce conversion optimization tips. It’s important to regularly track the rate at …
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Most Important Google Analytics Metrics to Track Engagement
You are trying new techniques to stay engaged with your customers and to gain prospective new customers, but are you keeping an eye on the most important Google Analytics metrics to track engagement …
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