While the internet has made our lives so much easier, there are many ways that it has increased the complexity of what small business owners need to deal with on a day to day basis. Even though …
Storytelling – Where Many Businesses Fail in Digital Marketing
Many digital marketing campaigns fail because the business didn't communicate their Story well enough. In most cases, this is because they didn't even think about developing their Story at all. Why is …
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Streamlining your Facebook Activity – Integrate your ‘Personal’ and ‘Professional’ Posts
Time is one of the main issues my clients have in using social media effectively. You have a Facebook personal account and you spend time interacting with friends and acquaintances -- the people …
How to Use the Redirection Plugin for Your WordPress Website
If you are redeveloping your website or making changes to a number of pages that will mean the URLs (i.e. web addresses) of a number of your pages are changing, you will want a way for visitors (and …
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How to Use the NextGen Gallery Plugin for WordPress
NextGen Gallery is a popular plugin because it gives you image galleries and slideshows that the default Media feature of WordPress doesn't. This video discusses the difference between using NextGen …
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Looking at Your WordPress Settings
There are a number of WordPress settings that you should look at when setting up your website. What email address do you want notifications to go to? Will comments be moderated? Use Permalinks for …
