Your Digital Marketing Plan will be organized in four key stages:
- Strategize – organize, plan and develop the strategy based on current resources and activities; and the additional resources and activities needed to meet the specific targets you determine for the maximum success of your business.
- Actualize – develop the plan of action, step by step, what needs to be done to carry out the strategy.
- Monetize – bring focus to monetizing every activity in your strategy to ensure that efforts are put where needed to ensure maximum conversions and maximum Return on Investment (ROI).
- Analyze – Review the results of the activities against the targets and goals and other KPIs and statistics set out in the strategy. Then make adjustments to the strategy for continuous growth of your business.
Each stage of your Digital Marketing Plan will be broken down into detailed elements, specific to your business, that impact on your strategy. You will clearly see how each element impacts on your business, so that action can be taken quickly to adjust and keep on track for success.